Concept build
Givens & Co Solicitors
Legal · 2024 · Booking Website + Lead Capture & CRM
A family law firm whose site was built for looks, not enquiries — and the concept that turns it into an intake channel.
This is a concept build — a working site we designed to show exactly what we’d ship for a business like this. The numbers below are the targets we track with clients, not claims from a past project.
The challenge
Givens & Co had a website built for looks, not enquiries. Visitors read and left. The firm relied on referrals and had no way to capture or follow up with the people who did arrive online.
The solution
We restructured the site around the questions people ask before hiring a lawyer, added clear next steps on every page, and routed every enquiry into a follow-up pipeline.
What this build targets
+30–50%
target: consultation requests by month three
0
enquiries lost to an unchecked inbox
1 place
every enquiry lands, logged and trackable
Targets we set with clients at kickoff and measure from their booking and WhatsApp data. Shown as ranges because this is a concept build — we don’t publish invented client results.
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